Sun Marketing began in 1993 to meet the needs of a fast changing marketplace for Hispanic Advertising and Media Buying. Recently we became the first Advertising firm in the region to use and promote Internet Advertising, buy media in 30 major markets, focusing upon the Hispanic Marketplace because of our experience, market growth and opportunity to reach that market in their language.
The focus of Sun Marketing is to make and implement cost effective marketing choices for clients interested in Hispanic Advertising, by concentrating on radio, television, and internet advertising, understand and make Hispanic Media Buying on both English and Hispanic media, and know the limits and expectations of your resources.
Awesome customers that we have worked with
Hear what they have to say about Us!
“Sun Marketing has been able to provide good results, whether in Spanish or English advertising. Sales at the Ball Automotive Group have increased in the past year, and I’m sure that cable and Hispanic advertising have contributed to this increase (through Sun Marketing).”
Ball Automotive Group
“Sun Marketing is a full service marketing company. For over 10 years, Mary Beth McCabe has handled all of our radio, television and print advertising needs. She has a lot of experience in the media world and knows how to get her customers the best exposure. Mary Beth works hard for us and always gets us the best value for our advertising dollars. She is also very creative and offers us fresh and innovative ideas on how to market our business. I highly recommend Mary Beth and Sun Marketing!”
Nikki T. Ranglas
The Poseidon Restaurant “On the beach”, Del Mar, California
“The San Diego Advertising Club has presented its Hispanic Marketing Lifetime Achievement Award 2009 to Carmel Valley resident Mary Beth McCabe, owner of Sun Marketing, an advertising agency that specializes in targeting Hispanic consumers. The award was recently presented at the Ad Club’s Hispanic Marketing Day educational program.”
Aztec America San Diego 15
“As the head of a leading Accounting firm and as a sole practitioner in Southern California, I consulted with Sun Marketing on how we could reach more of our target market, and communicate more effectively with them.I would recommend Sun Marketing to any firm who needs a marketing expert who cares about people as much as business.Dr. Mary Beth McCabe was able to understand our needs of reaching our narrow niche, created strategies to attain that market, and then implemented methods that were effective in reaching new business. Our business grew and grew during this time.If you are looking for a firm to help you communicate who you are and whom you want as your customer, Mary Beth can do the job. And she understands the General Marketplace as well as the Hispanic Marketplace. I’ve known her since 1993 and hope to continue working with her firm for many years ahead.”
Thomas J. Saiz
“As the Sales Manager of Ball Renegade, I have worked with Sun Marketing over a period of years. Mary Beth McCabe has helped my company create and place TV commercials in Los Angeles, San Diego, and Phoenix. The commercials have been effective in getting Ball Renegade Motor homes recognition to the audience that we wanted to reach, and they have been at a very affordable cost, both for the production and the airtime.
I would recommend using Mary Beth McCabe and Sun Marketing to other firms who need to drive business. She went above and beyond to help us with our website, assist us with competitive information and analyze what we could expect from our limited resources. She suggested ways that we could save money on production and kept the costs on budget.
If you have a product or service that is searching for the right customers and want to work with a knowledgeable and experienced media person, you should contact Mary Beth McCabe to find out how she may be able to help you too.”
Sales Manager, Ball Renegade
Dr. Mary Beth McCabe
Dr. Mary Beth McCabe owner of Sun Marketing, is an award-winning specialist in her field, with decades of media experience. She has consulted with more than 3500 San Diego and National business owners on Hispanic Advertising and Media Buying, and worked as a sales executive at KUSI-TV, San Diego and WCIU-TV, Chicago. Dr. McCabe has taught Marketing and Advertising courses at four regional universities, currently Lead Faculty in Marketing at National University. Dr. Mary Beth’s clients include Gerber Products and the National Association of Broadcasters. She received her Doctorate in Marketing from United States International University.